BEST SELLERS

 

Innovative Blog Tour for microMARKETING

When pitching a book about social media to social media, you can't just throw out any old pitch and expect to be embraced by bloggers. Thankfully MC Interactive's Social Media Coordinator, Alexandra Kirsch, was up to the challenge.

MC Interactive followed the concept of the book by breaking the text down by chapter, and soliciting "micro reviews" from bloggers who cover business, marketing and social media.

Where many PR firms are criticized for the way they deal with bloggers, MC Interactive's creativity and empathy when it comes to working with bloggers is often praised publicly by the bloggers we work with.

 

TESTIMONIALS

Working with Planned Television Arts was like taking a test drive in a Corvette. It was fantastic. The PTA folks are consummate professionals, and they showed that in their excellent promotion for Black Voices. They helped position Black Voices as "Black America's Favorite Web Site."
— BARRY COOPER, Founder, Black Voices