BEST SELLERS

 

Innovative Blog Tour for microMARKETING

When pitching a book about social media to social media, you can't just throw out any old pitch and expect to be embraced by bloggers. Thankfully MC Interactive's Social Media Coordinator, Alexandra Kirsch, was up to the challenge.

MC Interactive followed the concept of the book by breaking the text down by chapter, and soliciting "micro reviews" from bloggers who cover business, marketing and social media.

Where many PR firms are criticized for the way they deal with bloggers, MC Interactive's creativity and empathy when it comes to working with bloggers is often praised publicly by the bloggers we work with.

 

TESTIMONIALS

The next best thing to having one's own talk show is to do a Morning Drive Radio Tour with PTA. The waves part and one is suddenly, effortlessly on the air with 25 different cities in the space of a few hours. Magic!
— GAIL SHEEHY, Author of Hillary's Choice, and New Passages