Monthly Archives: March 2014

Personality Quiz: What Social Media Network Are You?

photo credit By Anna Patrick, Associate Digital Publicist Sure, you’ve Tweeted, put up a Facebook status, updated your Instagram and LinkedIn. In a 2012 poll 58 percent of people surveyed said that they used social media, and that was two years … Continue reading

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Everything​’s Coming Up Amy: Book Events To Watch Out For

  photo credit By Kristin Clifford, Partner, and Director of MC Satellite   September used to mark the premiere for that year’s television season – and that was really it! There was no such thing as a mid-season launch or summer … Continue reading

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How To Publish For Profit

By Brian Feinblum, Senior Vice President and Marketing Officer   Publishing for Profit: Successful Bottom-Line Management for Book Publishers launched its fifth edition, and any small publisher looking to survive or grow will find the guidance and resources useful. The … Continue reading

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April is National Poetry Month: Celebrate by Reading These New Releases

By Nicole Martineau, Associate Publicist   Did you know that April is National Poetry Month? First introduced by the Academy of American Poets in 1996, National Poetry Month is a time when the entire literary community comes together to celebrate … Continue reading

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“Streak”ing or Stalking? How Publicists Can Use Gmail’s New Plugin, Streak

photo credit By Dee Donavanik, Publicity Director of MEDIA CONNECT DC   Recently there has been a lot of discussion about Streak, a new Gmail extension which, according to mediabistro, “allows you to be even more OCD over pitches.” Like … Continue reading

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The Shadow of Digitization Falls Upon the Publishing Industry

By Cori Cagide, Associate Publicist   I recently read an article in The Guardian that discussed the impact changes in the publishing industry is having on both large and small publishing houses. For those working within the publishing industry, “’The … Continue reading

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15 of the Most Memorable Last Lines in Literature

photo credit By Johanna Dickson, Digital Publicist   This piece is a sequel to 15 of the Most Memorable First Sentences in Literature. If other voracious readers are anything like me, the end of a book is often bittersweet. For … Continue reading

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Four Tips for Time Management in the Book World

  photo credit By Brian Feinblum, Senior Vice President and Marketing Officer As a writer or someone working in book publishing you likely feel tired, overwhelmed, and underpaid – on a good day! Have no fear: I have the secret … Continue reading

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The Beatles in Books: Celebrating the 50th Anniversary and Beyond

photo credit By Steve Matteo, Publicity Manager Since February 7th of this year, fans of 60s music have been celebrating the 50th anniversary of the Beatles invasion of America, which included their first American concerts and their historic debut on … Continue reading

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Celebrate St. Patrick’s Day By Honoring These 5 Famous Irish Authors

photo credit By Alexandra Israel, publicist Today is the feast of St. Patrick, or St. Patrick’s Day, as most of us are familiar with! The holiday itself is to commemorate the death date of the patron saint of Ireland—none other … Continue reading

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