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Blogroll
Monthly Archives: April 2014
From the Archives: Malcolm Gladwell, Ambassadors and the Power of Small Groups
photo credit By David Hahn, Managing Director Like many people I’m a big fan of Malcolm Gladwell. The Tipping Point is such a great book, not only for marketers but also helps you identify where you are on the … Continue reading
Posted in General, Media, Public Relations, publishing
Tagged authors, book pr, book publicity, book publishing, david hahn, following, malcolm gladwell, Media, publishing, publishing industry, rick warren, small groups, the purpose driven life
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The Lit Has Hit The Fan (Fiction)
photo credit By Dee Donavanik, Publicity Director Has fan fiction officially become mainstream? The buzz over Fifty Shades of Grey has finally died down a bit, but with an upcoming movie in production it’s still making the occasional headline. By … Continue reading
Posted in publishing, Social Media
Tagged 50 shades of grey, book publishing, book to screen, dee donavanik, fan fiction, fanfic, film adaptations, one direction, publishing, wired
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World Book Night 2014 Recap: ‘Givers’ Take to the Streets to Spread Their Love of Reading
By Nicole Martineau, Associate Publicist photo credit Last night, Wednesday, April 23, over 25,000 dedicated volunteers across the United States gave away free books to members of their local community for World Book Night U.S., an annual event dedicated to … Continue reading
Posted in publishing
Tagged after the funeral, agatha christie, books, catch-22, joseph heller, nicole martineau, publishing, ryan gosling, stephen chbosky, the perks of being a wallflower, wbn14, world book night, world book night u.s., world book night u.s. 2014
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15 Words Created by William Shakespeare
photo credit By Johanna Dickson, Digital Publicist William Shakespeare has long been regarded as one of the greatest playwrights of all time. His works have been translated into 80 languages and are read and studied all over the world. There … Continue reading
Posted in General
Tagged johanna dickson, literature, playwright, shakespeare, shakespeare's birthday, william shakespeare
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What Books On Education Teach Us
By Brian Feinblum, Senior Vice President and Marketing Officer With Teacher Appreciation Day coming up next month, we have education books on the brain. There have been many books written about the education system, from all kinds of vantage points. It … Continue reading
Is There An Urgency To Your Book Publicity?
photo credit By Brian Feinblum, Senior Vice President and Marketing Officer Benjamin Franklin, who seemingly invented everything –the post office, lighting rod, bifocals, odometer, and a stove to name a few– once said words to the effect of “Don’t … Continue reading
Posted in publishing
Tagged benjamin franklin, book pr, book publicity, book publishing, brian feinblum, pr, publishing
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What’s In Your Goodreads Queue?
By Adrienne Fontaine, Publicist I very rarely buy books online. I’d rather support the few independent bookstores that are left in my neighborhood and the local Barnes & Noble. One of the things I do like about Amazon is Goodreads, the … Continue reading
Posted in publishing
Tagged adrienne fontaine, Amazon, andre neuman, anton checkhov, book list, goodreads, lizz free or die, lizz winstead, paul murray
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Leading with Your Legacy in Mind: Q&A with Dr. Andrew Thorn
By Cori Cagide, Associate Publicist A client of mine recently inspired me to rethink the concept of legacy. It got me thinking – what will I leave behind when I’m gone? Will I have made a difference? One very important … Continue reading
Posted in Public Relations, publishing
Tagged andrew thorn, author Q&A, book publicity, cori cagide, dr. andrew thorn, leadership, leading with your legacy in mind, legacy
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Today We’re All Boston Strong: 5 Novels That Celebrate The City of Boston
photo by Anna Patrick By Anna Patrick, Digital Publicist No matter what city you call home, or what sports team you support, we’re all Bostonians today. Today marks the anniversary of the Boston Marathon bombings, and while there are memories … Continue reading
Posted in Finn Partners, publishing
Tagged anna patrick, boston, boston college, boston marathon, boston strong, famous boston novels, heartbreak hill, henry james, jhumpa lahiri, margaret atwood, nathaniel hawthorne, novels set in boston, sylvia plath, the bell jar, the bostonians
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27 Tips to Help You Pitch the Media
photo credit By Brian Feinblum, Senior Vice President and Marketing Officer Sometimes we get into a slump when it comes to pitching, or maybe we just hit a bad streak with the media. Perhaps you feel overloaded. Maybe our busy … Continue reading
Posted in Media, Public Relations
Tagged brian feinblum, Media, media pitch, media relations, pitch, pitching, pitching tips, pr, public relations
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