Author Archives: Radu

The Penguin Story

There was a time when publishers were modest, yet proud of their literary accomplishments. In July 1956, UK based Penguin Books published this small paperback, The Penguin Story, to commemorate their 21st anniversary in the publishing field. As with all inspired entrepreneurs, … Continue reading

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Mailbox Monday: September 17

September is the month of change – a change in season, a change in routines (back-to-school!), and as book publicists we see a rapid change of activity in the publishing industry (fall releases!). Needless to say, there’s a plethora of exciting … Continue reading

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It Takes a Village, a Mini Van.. And a Calendar

As the hazy, lazy days of summer draw to a close, and the crisp fall air rolls in I relish the change of seasons. Not to mention the lowering of subway platform temperatures to a balmy 70 degrees. Labor Day … Continue reading

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Mailbox Monday: September 10th

Hi Everyone – After a brief end-of-summer hiatus, our Mailbox Monday is back in full swing. Hello September! Big news in the publishing world: Little, Brown publisher Michael Pietsch will replace David Young as the new Hachette Book Group CEO. We … Continue reading

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Finn Partners Hunter Mountain Retreat 2012

I’d always thought of the Catskills in a dreamy way, thinking of Baby and Johnny in the classic summer romance movie, “Dirty Dancing.”  Having only been there once, I was thrilled with the opportunity to hightail it from Manhattan and … Continue reading

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Mailbox Monday: August 20th

Happy Monday! Below is a selection of recent highlights worth mentioning… Twitter: A Day in the Life: As we’ve stated, we have a love for infographics, and we’re sure you Twitter addicts will find this one helpful as well. Unsurprisingly, photos … Continue reading

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Mailbox Monday: August 13, 2012

And so a new week begins.. as so do our highlights: — eBook Infographic: It’s all about visualizing. Thanks to Digital Reader, we can now have a better understanding of the “E-book Market 2012″. It compares details about the various … Continue reading

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Is Blogging Paying Off For You?

I guess to answer that question, you have to first determine why you are blogging. Then, ask yourself if there is another way to fulfill that need or goal that is more cost-effective and time-efficient. We all need to periodically … Continue reading

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Mailbox Monday: August 6th

Happy Monday! We hope everyone had a nice, relaxing weekend. As we’ve learned, August is the month of leisure. Here are some of the highlights from the past week (links embedded): For all of you Jack Kerouac fans, you can now view … Continue reading

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New Hires Spotlight

It’s always fun to have a former employee come back and work with you again.  We’re very pleased that Jennifer Musico is now back in the MC family after a year and a half working at Grand Central/Business Plus. MEDIA CONNECT promotes … Continue reading

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