Category Archives: Public Relations

Tackling PR with New Media

By MK Cornfield As a book publicist, I am always looking for new ways to showcase our authors and books. Currently, I am working with Leon Logothetis, author of Live, Love, Explore. Leon has lived a very inspiring life. He … Continue reading

Posted in General, Public Relations, Social Media | Tagged , , , , , , , , | Leave a comment

Reflecting On The Book Publicity World’s Last 25 Years

This month I am marking 18 years with MEDIA CONNECT (we rebranded from Planned Television Arts five years ago) and I’m approaching 25 years in the book publishing and publicity industry.  So much has changed over the years, both in … Continue reading

Posted in Public Relations | Tagged , , , , | Comments Off

BEA is Back in Chicago – Anyone for a Cubs Game?

By, David Hahn, Managing Director of MEDIA CONNECT I started attending the annual book industry conference in 1986.  Back then it was simply known as the ABA, the first one I went to held in New Orleans.  Talk about a great … Continue reading

Posted in General, Public Relations, publishing, Uncategorized | Tagged , , , , , | Comments Off

Follow The 2016 Literary Calendar

By Brian Feinblum, Chief Marketing Officer, SVP 2016 has many special dates, anniversaries, and honorary moments that should be celebrated, especially when it comes to those related to books. How will you make the most of these days? Beware of … Continue reading

Posted in General, Public Relations | Tagged , , , | Comments Off

The Secret Sauce to Getting on Television

How to Turn Words into Pictures By Jennifer Rose, Publicist Authors looking to be interviewed on TV face a number of challenges.  However, there are steps you can take to better position yourself and your story for use on television.  … Continue reading

Posted in Public Relations | Tagged , , , , | Comments Off

A Midwesterner’s Guide To Polite Persistence In PR

photo credit By Emily Labes, Associate Publicist I am from Cleveland. Anyone who has spent more than 15 minutes with me knows that. Typical of most Clevelanders, when people ask me where I’m from, I’m most inclined to talk about … Continue reading

Posted in Public Relations | Tagged , , , , , , , | Comments Off

MEDIA CONNECT Deskscape Series: What’s On Senior Partner David Hahn’s Desk?

The following article is a part of our Deskscape Series. Many of us spend up to eight or nine hours at our desks per day, making our “deskscapes” a creative reflection of the book publicity work we do for our … Continue reading

Posted in Finn Partners, Public Relations | Tagged , , , , , , , | Comments Off

MEDIA CONNECT Interview Series: Donya Dickerson, Executive Editor At McGraw-Hill

The following Q&A appeared in the the latest edition of the MEDIA CONNECT newsletter. To subscribe for future editions, click here. MEDIA CONNECT: Do you mind being approached by an author directly instead of through an agent? Donya Dickerson: I do take unsolicited … Continue reading

Posted in Public Relations, publishing | Tagged , , , , , , | Comments Off

MEDIA CONNECT Interview Series: Scott Olster of Fortune

The following Q&A appeared in the the latest edition of the MEDIA CONNECT newsletter. To subscribe for future editions, click here.   MEDIA CONNECT: How do you prefer to be contacted? Phone, fax, e-mail? Are there specific days or time of days … Continue reading

Posted in Media, Public Relations | Tagged , , , , , , | Comments Off

MEDIA CONNECT Interview Series: Ray Hennessy of Entrepreneur.com

photo credit The following Q&A appeared in the the latest edition of the MEDIA CONNECT newsletter. To subscribe for future editions, click here.   MEDIA CONNECT: How do you prefer to be contacted? Phone, fax, email? Are there specific days or time … Continue reading

Posted in Media, Public Relations | Tagged , , , , , , , | Comments Off