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Category Archives: publishing
7 Life Lessons I Learned From Children’s Books
By Dee Donavanik, Publicity Director There has been lots of discussion about why YA books are gaining popularity among adult audiences, especially as several blockbuster adaptations are hitting the theaters. We’ve accepted that YA books have mass appeal and are not … Continue reading
Kindle Unlimited: Critics Weigh In On Amazon’s New e-Book Subscription
By Nicole Martineau, Publicist Last week, Amazon announced the launch of Kindle Unlimited, a new e-book service that allows customers to read as many books as they want from a digital library of over 600,000 titles and thousands … Continue reading
Posted in publishing
Tagged Amazon, books, kindle unlimited, nicole martineau, oyster, publishing, publishing industry, scribd
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Getting Support For Your Book
photo credit By Brian Feinblum, Senior Vice President and Marketing Officer To promote your book you need time, money, ideas, a good book, a market and support. Who will help you become a book marketing machine?
Posted in Public Relations, publishing
Tagged book marketing, book pr, book publicity, brian feinblum, publishing
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Summer Reading Requirements: Why It Shouldn’t Be Just for Kids
photo credit By Cori Cagide, Associate Publicist As kids most of us were assigned the dreaded required summer reading list sometime towards the end of the school year. I remember choosing which of the three uninteresting books I wanted to read, … Continue reading
Posted in publishing
Tagged book clubs, books, cori cagide, education, goodreads, publishing, summer reading, summer reading list
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New Additions to my Bookcase: A Book Lover Steps Outside her Comfort Zone
By Alexandra Israel, Publicist Book lover’s confession: I have a ton of books that I haven’t yet read on my bookshelf, and I tend to be pretty consistent in terms of what I read. All summer I have been … Continue reading
Four Ways a Speaking Event Helps Authors
photo credit By David Hahn, Managing Director I’ve often been asked over my career, “What is the best way to sell books?” And the “Chauncey Gardiner” in me loves to respond by saying, “The best way to sell books is … Continue reading
Revamping Reading Rainbow for the Digital Age
photo credit By Nicole Martineau, Associate Publicist If you grew up in the ‘80s or ‘90s, you’ve probably heard the exciting news that Reading Rainbow could be making a triumphant comeback, all thanks to LeVar Burton’s Kickstarter campaign. The … Continue reading
Posted in publishing
Tagged books, children's books, LeVar Burton, mark wolfe, nicole martineau, read, reading rainbow, reading rainbow app
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From College Grad to Book Publicist: How I Did It
By Cori Cagide, Associate Publicist It’s college graduation season. For many recent and upcoming graduates, the biggest question remains: “What do I do now?” As a communications major with a concentration in public relations and a minor in digital communication … Continue reading
Books and Wine: Partners Working for the Rebirth of Independent Bookstores
A guest post by Carol Hoenig, via Kristin Clifford, Partner and Director of MC Satellite. My good friend and business partner, Peggy Zieran, who had been a General Manager for a Long Island Borders store, and I, have been talking for … Continue reading
