The following Q&A appeared in the the latest edition of the MEDIA CONNECT newsletter. To subscribe for future editions, click here.
MEDIA CONNECT: Do you prefer being pitched by email or are you open to phone calls?
Andrew Clancy: E-mail. It gives me an opportunity to get a better grasp of the book’s potential.
MC: Are there specific days or time of day that you prefer being contacted?
AC: First thing in the morning works well for me.
MC: What business topics currently interest you the most?
AC: Global economics, execution and change.
MC: What’s the most common mistake publicists make when approaching you?
AC: Sending a generic communication. I’ll dock them additional points if they don’t take the time to get our company’s name right. I’ve seen “Executive Summary,” “Soundview Summary,” “Sounds Views Exec Summary” and everything in between.
MC: Do you like receiving galleys? Do you prefer physical or e-versions of a book?
AC: As someone whose soul is stuck somewhere in the early- to mid-20th century, I still prefer physical books. Galleys are always appreciated.
MC: What topic or trend have you seen enough of in business books?
AC: Social media. By the time a book comes out on a particular aspect of social media, the book is practically irrelevant.
MC: Which business leader(s) or business author(s) would you like to interview most? Why?
AC: While with Soundview, I’ve been fortunate to be able to interview just about everyone with whom I’ve ever wanted to chat. My one regret is that I never had the opportunity to speak with Warren Bennis.
MC: What are some of your favorite business books?
AC: Global Tilt and What the CEO Wants You to Know by Ram Charan. Multipliers and Rookie Smarts by Liz Wiseman, and The 4 Disciplines of Execution by Chris McChesney, et. al. The Synergist and Do/Lead by Les McKeown. As with Charan and Wiseman, McKeown’s works are among the first I recommend to anyone looking for a business book that is both thought-provoking and immediately applicable.
MC: Can you forecast any business book trends?
AC: Big data, start-ups, crowd-sourcing, and social media marketing have been recent hot topics. What’s next? I try to not to make these kinds of predictions. Today’s business world moves faster than any trend. A great book stands on its own merit.
Andrew B. Clancy is Executive Editor with Soundview, Inc. He has worked in the corporate and business publishing field for 15 years. Clancy is the host of Soundview Live, a weekly interactive webinar series that helps top business authors reach hundreds of corporate clients around the globe.