By Cori Cagide, Associate Publicist
As kids most of us were assigned the dreaded required summer reading list sometime towards the end of the school year. I remember choosing which of the three uninteresting books I wanted to read, and preparing to procrastinate as long as possible before having to read and do the assigned project that went along with it. Actually, that’s a lie – I was a goody-two-shoes and always finished my summer reading project within a week after the school year ended, and didn’t think about it again until the first day of school. However, I know at least 90 percent of my friends held off until the very last minute to get it done.
Shouldn’t that say something about the required material? Particularly with the younger generations. If we want them to read, we have to give them some incentive. I’m not sure how much things have changed since I was in grammar school, but I remember having very few options to choose from, and having to get extra creative in the project portion of the assignment in order to peak my interest.
By Johanna Dickson, Digital Publicist
In early June my mother notified me via email that she needed to see The Fault in Our Stars when it came out. She works in a middle school library and often reads many of the popular books they lend to students. It took her no time at all to finish the book, and as much as she sobbed her way through it she loved it. She could not wait to see the movie. As I am her frequent movie date, she was alerting me that she wanted us to see the movie together. There was just one issue: I hadn’t yet read the book myself.
By Anna Patrick, Digital Publicist
Yesterday our division put on our first Finn Parnters happy hour, a literary-themed bash with bookish bites and literary liquor, fittingly named Tequila Mockingbird!
By Alexandra Israel, Publicist
Book lover’s confession: I have a ton of books that I haven’t yet read on my bookshelf, and I tend to be pretty consistent in terms of what I read. All summer I have been reading the works of 19th century English authors such as Thomas Hardy, Theodore Dreiser, and Henry James. There are so many good books out there that I decided for the month of July I won’t be confined to my bookcase or the 19th century! Here are some new additions to my book case, ones that I can’t wait to read:
Posted in publishing
Tagged alexandra israel, donna tartt, emma donoghue, frog music, gillian flynn, gone girl, jeannette walls, reading list, summer reading, the goldfinch, the silver star
By Nicole Martineau, Associate Publicist
If you grew up in the ‘80s or ‘90s, you’ve probably heard the exciting news that Reading Rainbow could be making a triumphant comeback, all thanks to LeVar Burton’s Kickstarter campaign. The mission of the campaign is to raise the $5,000,000 needed to bring Reading Rainbow back for “every child, everywhere” through the Web.
“You take advantage of where kids are. Back in the ‘80s that was in front of the television set,” Burton told The Verge in a recent interview. “Today, you have to have access to the web.”
By Dee Donavanik, Publicity Director
“To be fully present on the internet at any given moment is a very rare thing,” claims James Hamblin, an editor at The Atlantic in a recent video. He explains that by trying to do many things at once, we aren’t getting much done at all. At any given moment, we are likely to have a window open for email, another with an interesting article we want to read later, a calendar of upcoming events, perhaps a few for social media… the list goes on and on.
Most of us are guilty of this, present company included. In fact, I will admit at this very moment I currently have open: 2 browser windows, 10 individual tabs, and a variety of documents and folders. I will also admit that already, in the process of writing this post, I have switched over and responded to several emails.
In an effort to try and be efficient multi-taskers, are we actually just distracting ourselves from the task at hand?
By Cori Cagide, Associate Publicist
It’s college graduation season. For many recent and upcoming graduates, the biggest question remains: “What do I do now?” As a communications major with a concentration in public relations and a minor in digital communication and media, I had a lot of options as far as career paths. I’ve always been a strong writer and passionate about media, reading and books in general. Finding a way to combine my love for both public relations and publishing seemed attainable, but I wondered how common that role was in a professional setting.
I was fortunate enough to find an internship during my last semester at school at a company that combined both. MEDIA CONNECT is the books/publishing division of Finn Partners, a widely respected and recognized public relations firm. I decided to push my luck at the end of my internship, which ended in mid-May 2013 at the same time I graduated college. I was offered a part-time position for the summer that turned into a full time position in the fall.
So, I did it. How can you?
Posted in Public Relations, publishing
Tagged class of 2014, cori cagide, finn partners, graduation, internship, internships, pr, pr internships, public relations, publishing, publishing internships
A guest post by Carol Hoenig, via Kristin Clifford, Partner and Director of MC Satellite.
Carol Hoenig (left) and Peggy Zieran (right).
My good friend and business partner, Peggy Zieran, who had been a General Manager for a Long Island Borders store, and I, have been talking for quite some time about wanting to open an independent bookstore of our own. However, we thought it was nothing more than a foolish dream since we saw the writing on the wall when it came to bookstores’ survival rates.