By Brian Feinblum, Chief Marketing Officer of MEDIA CONNECT
This month I am marking 18 years with MEDIA CONNECT (we rebranded from Planned Television Arts five years ago) and I’m approaching 25 years in the book publishing and publicity industry. So much has changed over the years, both in book publishing and in book marketing. But I believe the more that changes, the more that stays the same. This is certainly true when it comes to promoting a book. Continue reading
By David Hahn, Managing Director of MEDIA CONNECT
I started attending the annual book industry conference in 1986. Back then it was simply known as the ABA, the first one I went to held in New Orleans. Talk about a great city to experience a convention. Seeing world famous authors was just the icing on the cake when you got to enjoy the food, music and ambiance of New Orleans in the meantime! Continue reading
by Richard Cerasani, a client of Media Connect, and the author of Love Letters From Mount Rushmore. For more information, please see: https://richardcerasani.wordpress.com
Some people are familiar with the song title, “I left my heart in San Francisco.” I am stuck with the phrase, “I left my stomach in New York City.” Shortly after this unromantic phrase became my reality Continue reading
Julie Gwinn, currently a literary agent with The Seymour Agency, has more than a decade in Christian publishing including serving as marketing manager then Fiction Publisher for B&H Publishing Group and Marketing Manager for Abingdon Press.
Q: What information do you need from an author on their initial contact with you?
A: I want to know the story idea, their bio and why their book is unique. I also need to know word count and if the project is complete. Publishers want to see a full manuscript Continue reading
By Brian Feinblum, Chief Marketing Officer, SVP
2016 has many special dates, anniversaries, and honorary moments that should be celebrated, especially when it comes to those related to books. How will you make the most of these days? Beware of them, tell others, participate in events that support them, and use them, when possible, as a marketing or publicity hook for your book when contacting the news media.
Library Lovers Month
February 14 – International Book Giving Day
February 23 – Printed Book Day Continue reading