Tag Archives: publishing

How Do We Make America a Book Nation?

Posted on June 20, 2018 by Media Connect

                By Brian, Feinblum, Media Connect CMO There’s a statistic that’s been floating around for a few years that is disturbing. Approximately 1 in 4 people last year in the United States did … Continue reading →

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Best Seller PR Strategies at Book Expo America Panel Previewed

Posted on May 15, 2018 by Media Connect

                By Brian Feinblum, Media Connect CMO What are the key strategies employed by authors and book marketers to successfully promote books to the media?  What can be done to help a book … Continue reading →

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Good Book Publicity Is Really A Marathon Not A Sprint

Posted on July 10, 2017 by Media Connect

By Brian Feinblum, Chief Marketing Officer of MEDIA CONNECT Book publicity is more of a marathon than a sprint, yet some authors and publishers approach it all wrong.  A short-term approach is limiting and harmful and should be avoided at … Continue reading →

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Get Inspired. Learn the Craft. Write your Book. Make an Impact.

Posted on February 24, 2017 by Media Connect

Please join us at the Second Annual Business Writers Conference, April 19-21, 2017 at the beautiful Renaissance Birmingham Ross Bridge Golf Resort & Spa in Birmingham, Alabama. This immersive event featuring bestselling authors and industry experts will explore how professionals … Continue reading →

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Reflecting On The Book Publicity World’s Last 25 Years

Posted on February 6, 2017 by Media Connect

By Brian Feinblum, Chief Marketing Officer of MEDIA CONNECT This month I am marking 18 years with MEDIA CONNECT (we rebranded from Planned Television Arts five years ago) and I’m approaching 25 years in the book publishing and publicity industry.  … Continue reading →

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BEA is Back in Chicago – Anyone for a Cubs Game?

Posted on May 3, 2016 by Media Connect

By David Hahn, Managing Director of MEDIA CONNECT I started attending the annual book industry conference in 1986.  Back then it was simply known as the ABA, the first one I went to held in New Orleans.  Talk about a great … Continue reading →

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Interview With Bruce Barbour, Literary Management Group

Posted on January 26, 2016 by Media Connect

Bruce has been active in book publishing for over forty years. He has held executive positions at several publishing houses including Fleming H Revell Company, Barbour and Company, Thomas Nelson, and Random House. In 1997, he founded Literary Management Group, … Continue reading →

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How Often Should Writers Pen Books?

Posted on January 20, 2016 by Media Connect

                November was National Novel Writing Month.  In the last few years people have been encouraged to pen 50,000 words in the 30-day month, averaging 1,667 words per day.  Last year, out of … Continue reading →

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Who Are The All-time Best-Selling Novelists?

Posted on July 30, 2015 by Media Connect

                By Brian Feinblum, Chief Marketing Officer, SVP Which books are the all-time bestsellers?  Let’s preface the answer with this: no one really knows for sure. Why?  Sales records are quite poor and … Continue reading →

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MEDIA CONNECT Interview Series: Matt Holt, Publisher at Wiley

Posted on July 10, 2015 by Media Connect

The following Q&A appeared in the the latest edition of the MEDIA CONNECT newsletter. To subscribe for future editions, click here.   MEDIA CONNECT: Do you mind being approached by an author directly instead of through an agent? Matt Holt: Direct communication with … Continue reading →

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