Case Studies

 

BEST SELLERS

 

Teen Driver Safety Week

Teen Driver Safety Week

PTA conducted a  selected radio campaign involving participation of over 25 regional AAA spokespersons in targeted markets across the country.  These spokespersons across the nation raised awareness to motivate parents and teens to take steps to reduce the likelihood of teens being involved in an avoidable crash while providing local statistics for each market.

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6th Annual Arab American Comedy Festival

6th Annual Arab American Comedy Festival

PTA conducted a media campaign for the 6th Annual New York Arab American Comedy Festival, a five-day event with seven shows, featuring over fifty Arab-American performers from across the country. It included a national print and local New York media campaign.

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Kiron Skinner

Kiron Skinner

PTA, DC has been working with Kiron Skinner for more than a year on media relations strategy and consultation. We have presented Kiron as a political expert, strategist and thought leader to nationwide broadcast media. Our team has taken Kiron's thoughts and made them appealing to mainstream and targeted media. We have helped Kiron to gain media recognition and positive media attention for her ideas. We coordinated media for Kiron throughout the 2008 Presidential election and on foreign affairs topics including Iran, North Korea, Iraq and Afghanistan.

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Dropping the Ball

Dropping the Ball

PTA was contracted directly by Major League Baseball Hall of Famer Dave Winfield to assist Scribner with their publicity campaign for the book.  PTA was tasked to lead local touring efforts in five markets, support Scribner's national media outreach, and conduct a nationwide sports radio campaign.  In addition to promoting the book, Mr. Winfield was also interested in generating interest for his local performances of the Baseball Music Project's presentations.

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George Halvorson

George Halvorson

The client wanted to target specific health and political media in a few major cities for a selected national print, radio and online campaign. Client availability was extremely limited; we were given a two-week lead-time and a time frame of one week for major media publicity.

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TESTIMONIALS

I just wanted to say thank you to everyone at PTA for handling David Champion's Satellite TV Tour in a professional, results-oriented way. Everything went like clockwork in the studio yesterday. We hit 20 TV stations in three hours—including numerous major markets. There were no problems.
— DOUGLAS LOVE, Communications Counsel, Consumers Union, publisher of Consumer Reports