Case Study: Get the Most Out of Retirement

Client: AARP

MEDIA CONNECT is helping people plan for retirement through the promotion of AARP’s and ABA’s newest collaboration, Get the Most Out of Retirement: Checklist for Happiness, Health, Purpose, and Financial Security (AARP/American Bar Association) by expert Sally Balch Hurme.  A recent retiree herself and the bestselling author of Checklist for My Family, Hurme packs this book with the tools and knowledge needed to not only transition well into retirement but also how to make the most out of this new life adventure.  Campaign highlights include: Yahoo Finance, Telemundo.com, Forbes and US News and World Report.

Print and Online Media: 

• U.S. News & World Report: Reasons to Work Part Time in Retirement
• Yahoo Finance: The New Retirement Age: 66
• MSN.com: 7 Reasons to Work Part-Time in Retirement
• Telemundo.com:  Gastos Futuros Que Deberias Tener en Cuenta al Ahorrar Para la Jubilacion
• Fox Business News: Retiring Abroad Here’s What You Need to Know
• Next Avenue: How to Get the Most Out of Retirement
• Forbes: The Next Avenue article was picked up by Forbes.com.  How to Get the Most Out of Retirement
• GO Banking Rates: Financial Risks Rewards Retiring Abroad
• Buffalo Spree: Full Page Book Review
• The Livingston Enterprise: Full Page Book Review

Radio and Podcast Interviews:

• Sound Retirement Radio, KKOL-AM, (Seattle, WA)
• Retirement Answer Man (Podcast)
• WILK-FM, (Pittsburgh, PA)
• Prudent Money Show on KDKR (Dallas/Fort Worth, TX) and KYJC (Commerce, Texas)
• Home and Family Finance (Washington DC)
• The Larry Meiller Show, WPR (Madison, Wisconsin - NPR affiliate)