Fobes.com featured Engage to Win by MC author Steve Lucas.
In Engage to Win, Marketo CEO Steve Lucas introduces a new marketing model to address our hyper-digital world—one founded on engagement. He introduces the idea that embracing and driving engagement throughout organizations and using it with customers, prospects, employees, and partners is what will set companies apart. If we embrace mathematics alone, while abandoning feeling, meaning, and authenticity, we will fail to deliver on the desires of our clients: to feel listened to and understood.
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“It has been a pleasure to work with Media Connect on promoting my book.. Their hard work, determination to succeed and sheer enthusiasm for my work has led to a lot of great media coverage and inspired me to reach for the stars. Enthusiastic, honest, determined, thorough, persistent and, of course, connected.. that's how I would describe Media Connect and their great team. A true professional outfit with a heart of gold!”
— JONATHAN FERRARA, artist and author of Guns in the Hands of Artists (Inkshares)
