HuffPost recently featured an article by Lee Caraher, author of The Boomerang Principle: Inspire Lifetime Loyalty from Your Employees, and HuffPost contributor Martin Zwilling about ways to inspire lifetime loyalty from key employees. The Boomerang Principle is a pragmatic answer to the outdated corporate mindset around employee turnover and shifts the focus to creating lifetime loyalty from alumni who will bring back business again and again.
TESTIMONIALS
PTA's publicity campaign took me to another level. They got terrific coverage in the New York Times and Investor's Business Daily - and propelled my book to become a bestseller on amazon.com and B&N.com. I highly recommend their services.
— BILL STINNETT, President, sales Excellence, Inc. and Author of Think Like Your Customer
