CONTACT
sharonf@finnpartners.com
Sharon Farnell is Associate Vice President and the Director of MC's Faith Division where she works with Christian authors and publishers overseeing publicity campaigns for their religious-themed and general market titles. Since joining the company in 1997, Sharon has been instrumental in helping Christian publishers and authors reach both the Christian and mainstream audience. In addition, Sharon has lent her years of experience to MC’s business, parenting and lifestyle clients.
She has successfully placed her clients on The Today Show, Good Morning America, Breakfast Television, Bloomberg, The View, MSNBC, Fox News Channel, CNN, CNN International, Newsmax TV, Sean Hannity, Laura Ingraham, Glenn Beck, Dennis Miller Show, 700 Club, Life Today with James Robison, as well as Focus on the Family, Janet Parshall, American Family Radio, Chris Fabry Live!, etc. In addition, her clients have garnered attention in numerous print and online outlets such as The New York Times, Time, People Magazine, Reader’s Digest, The Washington Post, Ebony, Fast Company, Entrepreneur Weekly, Harvard Business Review, Woman’s World, FIRST For Women, Ebony, Success Magazine, Christianity Today, HomeLife, World Magazine, The Huffington Post, Christianpost.com, Crosswalk.com, Beliefnet.com, etc.
She has managed publicity campaigns for such notables as President Jimmy Carter, Colonel Oliver North, Stephen Mansfield, Chuck Norris, Ruth Graham, S. Truett Cathy, Tom Ziglar, Coach John Wooden, Dr. Robert Schuller, Charles Colson, Wanda Brunstetter, Debbie Macomber, Dr. Phil McGraw, Ken Blanchard, Hell’s Kitchen winner, Ariel Fox, John Maxwell, Dr. Kevin Leman, Dr. Laura and Sheila Walsh.
Sharon is also involved in various publicity and publishing groups including Christian Bookseller’s Association (CBA), Public Relations Society of America, Christian Women in Media, and has also had the chance to speak to different groups about media and publicity.
Sharon received her B.S. degree in Business Administration and Marketing from Nyack College.
TESTIMONIALS
Thank you for your excellent work promoting our book, Vital Factors - The Secret To Transforming Your Business and Your Life. As you are aware, Vital Factors was our first book and we were novices at the fundamentals of promoting a business book. Our decision to work with your firm was based upon your extensive experience promoting business books and we are not disappointed. I sincerely appreciated your consistent coaching and advice as we executed the book campaign. This spirit of teamwork and collaboration made a difference. We learned a great deal about promoting a book and we can also apply many of these principles to future PR efforts. Your weekly updates kept our eye on the ball as we moved the campaign forward. I will continue to recommend you and your firm to business associates who want to gain national exposure for their books.
JOHN MANNING, Director of Marketing MAP