Adrienne Fontaine �Return to Staff Bios�

 

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CONTACT
1-212-593-6309
adrienne.fontaine@finnpartners.com

PUBLICITY MANAGER

As Publicity Manager at MEDIA CONNECT, Adrienne handles campaigns for a range of categories including business, health, and fiction from publishers like Perigee/Penguin, Palgrave/Macmillan, Wiley, and HarperCollins. Since joining MEDIA CONNECT at the beginning of 2014, Adrienne has handled a number of leading business authors including Ron Friedman, author of The Best Place to Work; Don Yeager, author of Great Teams; Joe McCormack author of Brief; Adam Morgan and Mark Barden, authors of A Beautiful Constraint; and Christoph Lueneberger, author of A Culture of Purpose.

Prior to joining the MEDIA CONNECT team, Adrienne worked as a publicist in the Professional Development division at John Wiley & Sons, Inc., creating and managing publicity campaigns for the For Dummies reference series, Frommers Travel Guides, CliffsNotes, and Websters New World. She coordinated with marketing and digital teams to release new products, launched social media campaigns, built and managed relationships across all media (TV, radio, print, websites, and blogs), and coordinated and covered press events and appearances for key authors such as Dr. Ruth Westheimer.

With experience in both traditional and digital publicity, Adrienne has placed her authors in a variety of top media outlets, such as: Harvard Business Review, Fast Company, INC, Forbes.com, Strategy + Business, FOX Business, Business Insider, U.S. News & World Report, National Geographic, Wharton Business Radio, and NPRs The Takeaway.

Before that, she worked at Media People, Inc. and at Vanity Fair magazine in the Creative Services department.

Adrienne graduated from the University of North Carolina at Chapel Hill with a Bachelor of Arts in Journalism & Mass Communication and an English minor. As part of her journalism coursework, she studied news writing, electronic media, mass media law, advertising, marketing, and media planning. She also studied in London under the UNC Honors program.

Adrienne currently resides in Charlotte, NC.

 

TESTIMONIALS

Thank you for your excellent work promoting our book, Vital Factors - The Secret To Transforming Your Business and Your Life. As you are aware, Vital Factors was our first book and we were novices at the fundamentals of promoting a business book. Our decision to work with your firm was based upon your extensive experience promoting business books and we are not disappointed. I sincerely appreciated your consistent coaching and advice as we executed the book campaign. This spirit of teamwork and collaboration made a difference. We learned a great deal about promoting a book and we can also apply many of these principles to future PR efforts. Your weekly updates kept our eye on the ball as we moved the campaign forward. I will continue to recommend you and your firm to business associates who want to gain national exposure for their books.
— JOHN MANNING, Director of Marketing MAP