Case Studies

The Storm and the Tide

THE STORM AND THE TIDE

Sports Illustrated Books asked MEDIA CONNECT to promote The Storm and The Tide by Lars Anderson, a former writer and reporter for Sports Illustrated m... more ›

 

From our famous Sports Radio Tour to full-service, multi-media campaigns, MC Sports will take your pitch deep and bring home big-time media for your author or expert.

Some of the heavy-hitters in national print and TV we've scored with in recent months include Sports Illustrated, HBO's Real Sports with Bryant Gumbel and The Tim McCarver Show.

For quick-turnaround exposure, our Sports Radio Tour is guaranteed to provide a minimum of 20 interviews for your sports figure or author with All-Star regional sports stations such as WIP (Philly), KTCK (Dallas), KNBR (San Francisco) and WFNZ (Charlotte).

MC Sports can also take your sports figure to the big leagues with nationally syndicated shows like:

  • "The Jim Rome Show"
  • "ESPN's "Mike & Mike in the Morning"
  • NPR's "Only a Game"
  • "The Dave Smith Show"
  • "The Tony Bruno Show"
  • "JT the Brick"

 

TESTIMONIALS

It takes more than luck and word of mouth to keep a book on top of the bestseller list... it takes vision, planning and a dynamic promotional campaign. Planned Television Arts combines professionalism, experience and market knowledge to provide me with the opportunity to reach millions of people each year through print and radio media. I give PTA my highest recommendation.
— JOHN GRAY, AUTHOR, Men are From Mars, Women are From Venus